Sarah Ruberg is the founder and CEO of Our Thrive Tribe, a dental marketing and personal-branding agency that helps leaders, DSOs, and industry partners grow their visibility and influence through strategic social media. Drawing on her background as a dental hygienist and her experience shaping the online presence of some of the industry’s most recognized voices, Sarah teaches professionals how to use authenticity, storytelling, and consistency to build trust and open doors. She is known for making personal branding approachable, actionable, and effective — empowering individuals and organizations to show up with confidence in the digital age.

Topic:

Personal branding isn’t about becoming someone different — it’s about learning how to show up with. In this fireside chat, I will share how leaders, DSOs, and vendors can use their own voice and story to build trust, create opportunity, and stand out in a crowded dental industry. 

Ray is recognized across the industry as a transformational leader, and he’ll be delivering a powerful keynote on what exceptional leadership really looks like inside a fast-growing DSO. Expect bold insights, real-world lessons, and inspiration you can put into action immediately.

If you want to understand how top DSOs build culture, empower teams, and drive high performance — this is the keynote you cannot afford to miss.

Eileen Day is the Founder and CEO of the DSO Vendor Insights Network (DVIN), the fastest-growing vendor community in the dental industry and home of the highly attended Ask the DSO series. Known for her bold, candid, and refreshingly human approach to bridging the vendor–DSO gap, Eileen has become a go-to resource for vendors looking to sell smarter, communicate better, and actually understand how DSOs make decisions.

Her workshops and panels have attracted leaders from the largest DSOs in the country, creating rare spaces where vendors can ask the real questions — the ones that never make it onto a conference stage. With deep experience in marketing, branding, vendor strategy, and DSO relationship dynamics, Eileen brings clarity, honesty, and a bit of well-timed humor to every room she walks into.

When she’s not running DVIN or advising dental companies, she can be found rescuing animals, rebuilding brands, and giving vendors the tough love they didn’t know they needed.

David Meece is a founding member of Pearl Street and serves as its principal operations officer. While practicing law in the late 1990s, David foresaw a future shift in the dental/medical industry and formed a dental group to be a frontrunner in that evolution.

David was born and raised in Dallas and graduated from Baylor University before obtaining his law degree from the University of Tulsa. David brings a unique, analytical approach to the business side of dentistry, but he prides himself most on developing the relationships and creating the overall culture that have been key to Pearl Street’s success.